business research methods and statistics using spss pdf

Business Research Methods And Statistics Using Spss Pdf

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Descriptive statistics are used to describe the basic features of the data in a study. They provide simple summaries about the sample and the measures.

Quantitative data are used when a researcher is trying to quantify a problem, or address the "what" or "how many" aspects of a research question. It is data that can either be counted or compared on a numeric scale. For example, it could be the number of first year students at Macalester, or the ratings on a scale of of the quality of food served at Cafe Mac. This data are usually gathered using instruments, such as a questionnaire which includes a ratings scale or a thermometer to collect weather data.

Business Research Methods and Statistics Using SPSS

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Expected delivery to Germany in business days. Not ordering to Germany? Click here. Description Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approach to understanding and using quantitative methods and statistics.

It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research.

A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises, all of which aim to help students to: - Understand the importance and application of statistics and quantitative methods in the field of business - Design effective research studies - Interpret statistical results - Use statistical information meaningfully - Use SPSS confidently show more.

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Data Module #1: What is Research Data?

Should you need additional information or have questions regarding the HEOA information provided for this title, including what is new to this edition, please email sageheoa sagepub. Please include your name, contact information, and the name of the title for which you would like more information. For assistance with your order: Please email us at textsales sagepub. Very good introduction. Introduces statistics, SPSS, research methods and a bit science philosophy. Really liked this book, it has a good mix of both methods and stats. Found this to be essential for the students in class moving forward who wanted to focus on quantitative rather than qualitative research.

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Understand the importance and application of statistics and quantitative methods in the field of business; Design effective research studies Interpret statistical.


Descriptive Statistics

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Statistics is the discipline that concerns the collection, organization, analysis, interpretation, and presentation of data. Populations can be diverse groups of people or objects such as "all people living in a country" or "every atom composing a crystal". Statistics deals with every aspect of data, including the planning of data collection in terms of the design of surveys and experiments. When census data cannot be collected, statisticians collect data by developing specific experiment designs and survey samples.

Statistical methods involved in carrying out a study include planning, designing, collecting data, analysing, drawing meaningful interpretation and reporting of the research findings. The statistical analysis gives meaning to the meaningless numbers, thereby breathing life into a lifeless data. The results and inferences are precise only if proper statistical tests are used. This article will try to acquaint the reader with the basic research tools that are utilised while conducting various studies. The article covers a brief outline of the variables, an understanding of quantitative and qualitative variables and the measures of central tendency.

Business Research Methods and Statistics Using SPSS

So when you read this book you can get a lot of benefit.

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3 Comments

  1. Fabia P.

    you get the feel of statistics and some research methods used in business activities. methods can highlight, for example, subtleties in employee behaviour in.

    16.04.2021 at 10:23 Reply
  2. AdГ©laГЇde F.

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    21.04.2021 at 09:09 Reply
  3. Leneo R.

    Business Research Methods - SPSS/Statistical Component summaries of data using summary statistics, tables and charts, or advanced general linear model since it allows us assume normality, for example of the sample means, with no.

    22.04.2021 at 07:02 Reply

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